Prepare your social posts and captions

Start with accurate listing details

Review the property information and selected agent in the tour. These details help shape the social content, so correct them before generating.

Choose posts that match the listing’s status

Select only the post types you need. You can review and edit each finished post before downloading it.

• Coming Soon: introduce a listing before it becomes available.
• Just Listed: announce a newly available property.
• Feature Spotlight: draw attention to a real feature of the home.
• Open House: use only after confirming the event information.
• Price Drop or Just Sold: check that the change is confirmed before publishing.

Complete the information for each selected post

1. After choosing post types, scroll to the details that appear underneath.
2. For an event or price announcement, enter the requested date, time or amount and check it against the confirmed listing information.
3. For Feature Spotlight, choose the photograph that actually shows the feature. A photo selection is required.
4. Read any highlighted missing-field message before generating.

Complete the details for the selected postsExample

Enlarge

Choose the design and colours

Continue to Choose a design style, then Choose a color palette. These choices set the appearance of the posts in this set. Confirm the selected agent above the options so the campaign uses the correct identity.

Choose the appearance of your social postsExample

Enlarge

Open the social content tools

1. Select Social posts in your tour’s editor and stay on the Social posts tab.
2. Choose the available content options and review the displayed cost.
3. Generate the content and wait for it to appear.
4. Read each caption and review each visual before using it.

Choose your social postsExample

Enlarge

Open and review each completed post

1. Use Library in the Social posts window, or the Social posts circles beneath the finished video.
2. Open one completed post and play it through. Read the dates, prices, headline and contact information.
3. Use Edit when available, make the correction and select Save and re-render.
4. Wait for that post to update, then use its Download action. Repeat for the posts you intend to publish.

Update the wording on one social postExample

Enlarge

Edit the text that accompanies your video

In Share, the post-caption section holds suggested text you can use alongside the video. Choose Edit caption to change it, select Save caption and use Copy caption. This text is separate from words already drawn into a social post or spoken in a video.

Edit the text that accompanies your videoExample

Enlarge

Make the post yours

Edit the wording to sound like you, confirm the price and property facts, and check your contact information. Copy the prepared text and download the available media for the platform where you will publish.